Shallipopi turns web addresses into street slang on “.com,” the opening track from his surprise three-track pack “WayWard”.
The Benin City artist built the record around a simple trick, attaching “.com” to everything from luxury cars to his own Pluto identity, then repeating the phrases until they stick. Professor X handled the production, laying Amapiano-leaning percussion and a bass-driven groove underneath Shallipopi’s conversational flow .
What makes the song work is how little it asks of the listener. The chorus stacks “lifestyle.com,” “Pluto.com,” and “Bentley.com” in quick succession, and the repetition does the heavy lifting rather than an elaborate lyrical structure . The verses keep the same energy, mixing money talk with the confrontational humour that has become his signature. Lines about South of France and balling like Pelé sit beside warnings to trespassers, so the record reads as confidence rather than pure flexing .
For context, Shallipopi has been on a steady run since “Elon Musk” broke him through in 2023. Two chart-topping albums followed, *Presido La Pluto* and *Shakespopi*, and he has kept releasing at a pace that suggests he does not wait around for perfect timing . “.com” fits that pattern. It arrives as part of a quick three-song drop rather than a laboured rollout, and it treats the internet’s most ordinary symbol as a new kind of street shorthand.
Run “.com” and tell me whether this Pluto-slang approach still lands for you.
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